PMM Playbook - Zack Alami | Product Marketing Lead

PMM Playbook

How to build a product marketing plan that bridges sales and product

roduct marketing campaigns, product marketing examples, product marketing case studies, product marketing campaign examples, product marketing campaign ideas, product marketing campaign, product marketing trends, product launch marketing, product promotion techniques, product promotion

5 product marketing campaign examples that drove 2-3x adoption

The modern product marketing tech stack: tools you actually need

Measuring product marketing ROI: the KPIs and framework that prove impact

How to run a B2B SaaS product launch that drives real adoption

How to build competitive positioning that actually wins deals in B2B SaaS

PMM Resources

Building your first product marketing playbook (Product Marketing Alliance masterclass)

The message map: the framework I use to align every piece of product marketing messaging

Case Studies

All Enablement Positioning Product Launch

Launching an innovative AI Agent for Microsoft SPFx

GDPR Product Launch Case Study: 40% Marketing Attribution

Launching a GDPR solution in Southern Europe

svg+xml;charset=utf Zack Alami | Product Marketing Lead | Copenhagen, Denmark

Building a Product Marketing Hub for Sales Enablement

Let’s Work Together

I’m open to Head of Product Marketing roles at B2B Software companies. I also work fractionally (1–2 days/week) or on specific projects like launches, positioning, and sales enablement.

If any of that sounds like a fit, get in touch below or message me on LinkedIn

”Zack has a keen understanding of establishing the key elements for his digital outreach, to drive awareness and establish Siteimprove in Southern Europe.
Rie LindgrenHead of Marketing
”He's a natural leader who understands the business environment and knows how to integrate people in a team. His main values are flexibility, discipline, and empathy.
Nil DaunisB2B Sales Manager
”Zack has taught me a lot, not only about how to approach new challenges but how things happen to those who fight for them.
Carmen GarciaProject Analyst
”Zack is a true doer! His motivation and outstanding hard work, along with his great understanding of Siteimprove’s customers made him a key asset in their Marketing team.
Nada ThoumierPartner Manager