Zack Alami is a Product Marketing Lead based in Copenhagen, Denmark. Specializing in Go-to-Market (GTM) strategy, product positioning, and strategic messaging for B2B software companies
TL;DR In this article I share the win/loss framework I use at every company I…
TL;DR In this article I’m breaking down voice of customer research from a product marketing…
TL;DR In this article, I explain why product marketers get trapped in ownership conflicts with…
TL;DR In this article I break down what product marketing and product management actually own,…
TL;DR In this article I share how I’ve started using AI in my day-to-day work…
TL;DR In this article I’ll walk through exactly how I approach my first three months…
TL;DR In this article I’ll explain why the skill that has made the biggest difference…
TL;DR In this article I share why pricing isn’t a back-office finance function, how to structure…
TL;DR In this article I share what actually works when marketing AI features and products…
TL;DR In this article I explain the real reason most sales enablement materials sit unused,…
